Privacy Policy

Last Updated: 10/9/2025

Eterna Wellness (“Eterna,” “we,” “our,” “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit eternawellness.ca, contact us, or receive services at our clinic in British Columbia, Canada. By using our website or services, you consent to this policy.

1. Information We Collect

a) Personal Information

• Contact details such as name, phone number, email, and mailing address
• Date of birth and gender
• Emergency contact details
• Medical history, conditions, medications, allergies, treatment preferences, and prior procedures that are relevant to your care
• Appointment history and communications with our clinic
• Payment information for in-clinic transactions

b) Technical and Website Data

• IP address, device type, browser, and operating system
• Pages viewed, time on page, referring URLs, and general analytics
• Cookies and similar technologies. See the Cookies section below

c) Marketing and Communication Data

• Your preferences for receiving newsletters, promotions, or updates
• Engagement with our emails, ads, and social media

2. How We Use Your Information

• Provide and manage your care, including assessments, treatments, and follow-up
• Schedule appointments and communicate with you about services and results
• Maintain accurate clinical records and meet regulatory requirements
• Process payments and manage billing
• Respond to inquiries, feedback, or concerns
• Improve our website, operations, and client experience
• Send reminders, service updates, and marketing communications with your consent
• Comply with laws, professional standards, and reporting duties

3. How We Share Information

We do not sell or trade personal information. We may disclose information only as needed for the purposes in this policy:

• Authorized Eterna staff and licensed medical professionals involved in your care
• Service providers that host data, process payments, manage bookings, send emails, or provide analytics. These providers must protect your information and use it only for our instructions
• Regulators, insurers, or authorities when required by law or to protect health and safety
• Emergency services if urgent care is required

4. Storage, Security, and Retention

• Electronic records are stored in encrypted systems with role-based access
• Paper records, if used, are stored in restricted areas
• Data is transmitted over secure connections (SSL/TLS) where appropriate
• We retain records only as long as needed for care, business requirements, and legal obligations

5. Your Rights

Subject to applicable law, you may:

• Request access to the personal information we hold about you
• Request corrections to incomplete or inaccurate information
• Withdraw consent for marketing communications at any time
• Request deletion where permitted by law and professional standards

To make a request, contact our Privacy Officer using the details below. We respond within 30 days where required by law.

6. Marketing Communications

With your consent, we may send newsletters, promotions, or updates. You can unsubscribe at any time by using the link in our emails or by contacting us. You will still receive appointment and service notices that are necessary for your care.

7. Cookies and Analytics

We use cookies and similar technologies to run our website, remember preferences, and analyze performance. You can manage cookies through your browser settings. Some features may not work without them. We may use tools such as Google Analytics to collect aggregated, de-identified usage data.

8. Third-Party Services and Cross-Border Processing

Some trusted vendors may process data in Canada or other countries. We require contractual safeguards to protect your information to standards comparable to Canadian law.

9. Children’s Privacy

Our services are intended for adults. If we collect information from a minor, we do so with appropriate consent from a parent or legal guardian and in line with applicable laws.

10. Links to Other Sites

Our website may link to third-party sites. We are not responsible for the privacy practices of those sites. Review their policies before providing information.

11. Legal Basis and Compliance

Eterna Wellness complies with the Personal Information Protection and Electronic Documents Act (PIPEDA), the British Columbia Personal Information Protection Act (PIPA), and applicable professional and health regulations. We maintain records and disclosures that meet these requirements.

12. Changes to This Policy

We may update this policy to reflect changes in law or our practices. The most current version will appear on this page with the effective date above. Your continued use of our website or services means you accept the updated policy.

13. Contact Us